Do you sometimes struggle with trying to determine what exactly your customers want from you? In a recent blog by Jeremy Pickins, creative director/CEO of Colorado-based apparel design firm AMB3R Creative, he explains why selling solutions rather than products is far more lucrative in the long term.
uring this time of social distancing, having an ecommerce solution is more crucial than ever before. Businesses with webstores have a viable way to continue to offer products and services, while those who rely
The most effective, persuasive marketing strategies today involve doing one of three things: educate, entertain, or inspire. A great example of a decorator who is doing just that is Dylan Gilligan, owner, Upstate Merch, Whitney Point, N.Y.
If you still haven’t launched a “Here For Good” fundraising campaign in your community, or even if you have and you’d like some graphics to freshen up your designs, InkSoft is offering a free package
With so many shops working at reduced capacity or completely shut down, figuring out how to generate income to keep the doors open has required a lot of creative thinking.
When Barrel Maker Printing, Buffalo Grove, Ill., lost 95% of its orders due to canceled events and business closings, Justin Moore, director of operations, knew he had to find a way to keep his business moving
If your shop has an online designer and the ability to set up web stores, you have a way to help local businesses in your area set up fundraisers that can help keep them afloat during the pandemic.
With restaurants having to close their doors due to COVID-19, some income has been generated by offering curbside takeout, gift cards, and in some areas, selling staples such as toilet paper, cleaners and eggs.
The newest addition to InkSoft’s Success Squad, otherwise known as its customer service department, is Karlee Erwin. She’s gained plenty of experience in former positions that include interning for a
