InkSoft of Albuquerque, NM, wants to help you kick-start your spring sales efforts with 30 proven marketing ideas for those in the decorated apparel industry. Each day in April, a new tip will be published on its website at http://www.inksoft.com/blog/.  If you’d like to get tips delivered straight to your mailbox, you can register online.

The April 1 tip is on box stuffers. A box stuffer is a branded promotional item you include when you do a promotional mailing to entice the recipient into opening it. Whereas a flat envelope with a flier or brochure might go straight to the recycle bin, most people are going to open something with a bulky item inside.

For more information, contact InkSoft at (800) 410-3048; email: [email protected] or visit the website at www.inksoft.com.  MORE INFO

      Heads-up! Several sources report that Google is changing algorithms as of 4/21/15. They will give preference to websites that are mobile-friendly. That means if there is a choice between two websites and one of them is mobile-friendly and the other is not, the traffic will be going to the one that is mobile-friendly.
If you have not updated your website in a while, your traffic (people coming to see your site) could drop significantly.  Continue reading Google to rank sites as mobile-friendly →

A new feature for InkSoft users lets their customers replace old-school paper-based order forms with an online ordering experience that provides a simple, effective way to manage selling programs. The easy-to-use “Order Up” theme enables owners to set up a virtualized order form that streamlines the process. It eliminates Continue reading InkSoft Offers Online Ordering Solution →

Take engaging customers and initiating conversation about your products and projects to a new level with the quick and easy addition of a commenting function to any InkSoft-powered web store. This newly added capability enables you to provide an opportunity for customers to share their support for causes and events with others on your site and beyond.  Continue reading InkSoft Introduces Commenting Function For Web Stores →

A new video from InkSoft of Albuquerque, NM, presents a quick way to increase your margin with online fund-raising programs. Join garment decorating veteran and InkSoft Expert Luke Ryerkerk as he shows how an online program can allow you to charge more and make more, boosting your profits and the amount raised for the organization for which you’re printing. Continue reading InkSoft Video Shows How To Increase Your Margin With Fund-raising Programs →

InkSoft of Albuquerque, NM, has released five new website design themes for InkSoft Studio. Each offers a different contemporary aesthetic and is responsive, providing an optimal experience for visitors using various types of Internet-connected devices.   Continue reading InkSoft Unveils Five New Studio Website Design Themes →

Anytime decorators accept unfamiliar artwork from a client, they have to trust that the image copyright is owned by the customer. InkSoft recently added a new feature to its online Design Studio program that provides protection for decorators accepting orders from the Internet in situations where they have no way of knowing if artwork is legit.  Continue reading InkSoft Adds New Feature for Displaying Terms and Conditions For Uploading Images →

A recently released video shows how easy it is for InkSoft users to create professional marketing materials for fliers, signs, websites, email, and other marketing materials using new mock-up templates now available at the InkSoft University Design Resource Center. Continue reading InkSoft Offers Online Tutorial On Marketing Templates →

InkSoft of Albuquerque, NM, recently introduced a new version to its suite of business software products called Studio. Designed to be an entry-level program, Studio’s core function is to simplify and automate the art creation process.
This versatile program offers five main features: Continue reading InkSoft releases new Studio online design software →