When Barrel Maker Printing, Buffalo Grove, Ill., lost 95% of its orders due to canceled events and business closings, Justin Moore, director of operations, knew he had to find a way to keep his business moving
despite nearly impossible circumstances.
So he asked three questions.
“How can we help?”
“How can we save ourselves?”
“How can we build community with the people who have contributed and nourished us throughout the years?”
Using the Here For Good campaign as his model, he created his own movement entitled “Saving Small Business Chicago.” In this blog, published by InkSoft, Moore shares how his original goal of raising $25,000 grew into proceeds of nearly $61,000.