How we react in crisis often determines the success or failure of our future. Do you want to sit back and hope to weather this storm, or do you want to be proactive and figure out how to make the best of
There’s nothing funny about COVID-19 — it’s a global pandemic, and it’s putting our lives on pause. But at the same time as people are forced to stay at home, the need to connect is still there.
While many decorators have mastered the craft of creating outstanding imprinted products, they often miss the boat when it comes to marketing their business and communicating an effective message that brings in more business.
It has long been considered a best practice to increase your bottom line by selling more to existing customers vs. the cost of obtaining new ones. If you’re already selling decorated apparel,
If you’re still on the fence about offering online design capabilities, InkSoft recently released its “Online Designer Marketing Playbook,” which presents 12 robust strategies to help expand your reach and increase sales.
When a disaster strikes, individuals and families must deal with devastation and loss, and many people want to help. Such was the case when Sarah Riggins, director of operations, DesignAShirt,
Are you limiting your company’s growth potential by not offering complementary products your clients need and you can easily outsource? In a recent “#SellMoreMerch” podcast by InkSoft,
Seeing is believing. There is no more persuasive decorated apparel sales tool than a sample. While creating a physical embroidered sample for every customer you want to approach is not practical,
In 2009, major online e-tailers were disrupting the marketplace and taking business away from brick-and-mortar establishments. It was at this time that InkSoft asked “Why aren’t traditional print shop and garment decorators selling online?”
The latest innovation from InkSoft is a feature to help you get paid faster and make online payments simple for your print shop and customer. Called Request Payment, this function allows clients to make secure online