through which they are being offered, and ways to create alternative revenue streams. With retailer focus shifting almost entirely to the e-commerce space, at least for the time being, the launch of Roland’s new VersaUV^® LEF2-300D flatbed UV printer gives those selling their wares online a way to stand out from the competition by offering personalized and customized products. The LEF2-300D, with its expanded workspace that supports a height of up to 7.87 inches (200 mm) –twice that of standard LEF2 models – makes product customization easy and versatile, enabling users to print text and full-color graphics directly onto an even broader range of objects.

Like all Roland LEF2 series printers, the LEF2-300D employs UV-LED lamps to instantly cure ink, making direct-printing onto plastics, leather, wood, fabrics, and other materials simple. It also allows users to add ultrarealistic graphics and simulated embossing to a wide variety of items, including smartphone cases, awards, souvenirs, giftware, leather goods, electronic devices, and more. With the added height, the LEF2-300D’s workspace is doubled, enabling it to print onto thicker materials and objects, as well as a greater array of shapes by accommodating diverse fixture sizes and types.

According to Jay Roberts, Roland DGA Product Manager of UV printing, the new LEF2-300D was developed in response to customer feedback. “Customers asked for a benchtop UV flatbed that offers increased versatility to handle the growing demand for personalizing and customizing a wider range of products,” Roberts said. “That’s exactly what the LEF2-300D delivers. It opens up a new world of creative options and profitable business opportunities to users.”

The new LEF2-300D incorporates a host of advanced features that optimize functionality, ease-of-use and convenience. A Start Timer Function completes print head cleaning setup and White ink circulation automatically by your designated start time, while a positioning fixture makes aligning items on the print table simple. For greater maintenance efficiency and convenience, the LEF2-300D adopts a new cleaning system that helps maximize printer reliability and reduce ink consumption during maintenance procedures. The LEF2-300D is also equipped with a safe, see-through cover that prevents dust from settling onto the surface of materials while printing.  Additional new LEF2-300D features include a Multiple Print Function that allows you print the same data again with the touch of a control panel button, and a Printer Status Monitor for checking the operating status of multiple printers in real-time.