InkSoft Launches New Grow Marketing Guide Series

416InkSoft Summer Camps Guide GROW SeriesInkSoft of Tempe, AZ, recently released a free guide on its website entitled “Capturing Summer Camp Business,” which is the first in a new series called “GROW: Marketing Ideas for Print Shops.” Guides will focus on the industry’s most profitable niches and offer information about the customer base, suggested products, and ways to capitalize on the most opportunities.This initial article is written by Kevin Majka, who is a veteran camp staffer as well as a current marketing consultant to the Boy Scouts. As part of the InkSoft Success Squad he provides customer service and technical support to the company’s clients in areas of website development, growing online sales, and automating day-to-day business functions.

It’s not too late to take advantage of summer camp sales. Use this handy guide to research opportunities in your area and use advice on how to best approach camps and create a presentation that will capture sales.

Future GROW guides will be free and available to any interested decorator by simply visiting the website and clicking