Ben Robinson has been named vice president of Stahls’ Hotronix. In his new position, he will oversee all aspects of the Hotronix operation, including supply chain management for heat seal equipment. His areas of responsibility range from research and development to the training of Hotronix heat press dealers.

The promotion recognizes Robinson’s leadership and contributions to the company’s growth and success, which span more than 25 years. Since joining Stahls’ in 1992, he has advanced from production manager to sales manager to his most recent role as general manager, where his understanding of supply chain logistics and predictive capabilities has been invaluable.

The creative engineering force behind the Air Fusion, Dual Air Fusion, Fusion IQ and other Hotronix innovations, he is known for identifying market needs and trends and effectively incorporating them into equipment solutions. Robinson’s passion for constant improvement and hands-on approach, coupled with his emphasis on lean manufacturing, quality and customer support, have been key in fostering a healthy bottom line and future.

Robinson’s new position will draw on his 35 years in manufacturing and management to continue to keep Hotronix at the forefront of the heat press marketplace.  MORE INFO